Initial Ideas

The intention of our video is to spread the message to our viewers and the government 'They Don't Care About Us. ''They'' refers to the same people Michael Jackson talks about in his video in which our concept is to pass on the same message. We have decided that to do this, we will use a contrast of shots from homeless people on the streets with nothing to do, to business people rushing to work. Filming in the dark will add to the isolated effect that some of the unfortunate people people in the country feel when everyone else is at home, and who is left in the streets at night, with noone to care for them. Using different locations adds to the narrative of the song which is following Lucas around the city expressing the anger and fustration through the aggressive performance and the mise en scene of the city centre with the Manchester wheel, showing it occurs in the most industrial city's in the country, as in this case, in Manchester. The video will show remote areas of the city centre at night time including Market Street showing the homeless people left there when everyone is gone. We have also planned, as mentioned before, that we will be highlighting some the words used in the lyrics which emphasizes the meaning of the song, we will either use green screen to prtray this, or add titles to the editing. We also had an idea of using one of Michael Jackon's techniques of using children at the start of the video, however we have changed our minds and have decided to start with titles for the dialogue at the beginning. Through editing, we will use sharp transitions which will match the upbeat theme to the song as each verse will begin. We decided to use Castlefields and the Arndale car park as these are examples of remote areas which we can use these locations to express the meaning of the song. Using Michael Jackson style dance moves will create the same effect as the original video as well as the upeat mood to the song. During the guitar solo, we will use a variety of camera angles and editing to show the different dance moves occuring from the different locations within the video. The added footage of Martin Luther King and Franklin Delano Roosevelt through editing will link with the lyrics 'If Roosevelt was livin, he wouldn't let this be' and 'If Martin Luther was livin, he wouldn't let this be'.